Monday, September 28, 2009

10th Annual Renewable Energy Roundup - Fredericksburg, TX



At Build Texas Media we are proud of being an Austin company. To many that means we care about our environment, conservation, renewable resources and how we can continue to enjoy all the benefits of living in Central Texas. It also means our organization supports groups like the Texas Renewable Energies Association and the Texas Solar Energy Society who held the 10th Annual Renewable Energy Roundup in Fredericksburg last weekend. The event has grown into the largest event of its kind in the South.

BTM was asked to assist the Roundup in the greening of their advertising activities and that included a redesign and send of The Lariat newsletter. Laura Rice and the rest of the staff for the festival liked our work so much, BTM is now the official electronic media company of the Renewable Energy Roundup and will be integral in marketing the new Spring show, the first annual Renewable Energy Stampede and Green Living Fair in Salado, TX.

The BTM Staff had the opportunity to visit with the exhibitors and attendees on Saturday amid sunny, ideal weather conditions for late September. By noon several hundred people were already inside the festival grounds located on Main St. between Adams and S. Crockett streets across from the Gillespie County Courthouse in the center of downtown Fredericksburg. The warm weather made for long lines for cold drinks at the concession stands. BTM founder, Leslie Shaffer showed her Texas roots by consuming not one but three Dr. Pepper's throughout the day.

Over 150 exhibitor booths were spread across the space along with four outdoor "arenas" that served as meeting space for the keynote and workshop lectures offered. Saturday's keynote in the Green Arena was Karl Rabago of Net Energy Markets.

It was exciting for BTM to see how many folks from all over Central Texas were willing to pay for the opportunity to mingle among the finest renewable energy companies across the nation. There were a wide variety of companies represented from rainwater collection system design/build firms to mobilechickencoops.com. Josh & Michelle Hudgins have a unique product that garnered a lot of attention both at the festival and online. Josh reports customers come from all over the country.

Build Texas Media is looking forward to working with even more organizations and companies that support sustainable living. Look for more posts related to the Stampede as we roll out the marketing initiative in the coming months.

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